BAD DATA QUALITY HAS A VERY HIGH DOLLAR COST! HOW MUCH?

Video by George Firican from Lights on Data sponsored by Dataedo. George's YouTube channel.

Data is the lifeblood of a company and a key driver in guiding business decisions, strategies, competitive advantage, and growth. But if data is invalid, incomplete, inaccurate, and so on things can get costly. How costly? My face dropped when I heard of the dollar figure.